You might be in such an industry: You are in an industry which sells pretty much "generic" type of products. Your business benchmarks against your competitors and theirs yours. Your competitors run campaigns & slash pricing, so you do the same. And whenever they run yet another one-for-one campaign, you are compelled to match them in your next campaign. Tiring "guerrilla warfare" you say?!

How would you like to save on all the campaign expenditure, yet generate the same amount of response and sales as your competitors?

Yes! It can be done and it’s easy. The answer is to simply Beat them at their own game! Run a "Competitor Coupons Accepted Here!" Campaign.

But what if your competitors are out to phase you out of the market? That’s easy again. Set a timeframe to limit the upside "loss" generated from your "competitor" campaigns. Essentially, launch your "Competitor Coupons Accepted Here!" with an "Offer expires on XX (date)".

Kudos!