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Entries Tagged ‘4Ps’

Niche Marketing – 5 Key Strategies to Dominating Your Niche Market Space

Jul.15, 2008 in Business Insights & Idea Generators!, Niche Marketing

The 5 Key strategies to dominate your niche market space leverage on the marketing mix or 4Ps, namely Creating your niche market or Riding on others, along with 4Ps tactics

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Your Marketing Plan – Marketing Mix

May.19, 2008 in The Marketing Plan

Your Marketing Plan - Viability Analyses discussed the array of viability analysis models which evaluate the broad market and business environment for suitability to conduct business.
Having carefully weighed the various models namely Target Segment Analysis, Product life cycle, Competitive Advantage Model, Product Growth Directions as well as the BCG Matrix and concluded the [...]

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